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Season 1 · Episode 9

The LinkedIn Profile Makeover:
What To Fix First

31 August, 2026 · 20 mins

Most people do not need a full rewrite. They need to fix the parts costing them trust and clarity.

About This Episode

Fix The Parts That Are Costing You Trust And Clarity.

This episode breaks down the profile sections that have the biggest impact — and explains what to improve first.

In this episode of Who Viewed My Profile?, Adam and Chris walk through the LinkedIn profile sections that have the greatest influence on visibility, trust, and conversions. From headlines and banners to recommendations and featured content, they explain what matters most, what can be ignored, and where to focus your efforts first.

Inside The Episode

What Adam & Chris Cover

  • 01

    Where to start if your profile is underperforming

  • 02

    Headline: how to make it clearer and more valuable

  • 03

    About section: moving beyond a bio into strategic messaging

  • 04

    Experience section: showing outcomes, not just responsibilities

  • 05

    Featured section: using proof instead of empty claims

  • 06

    Profile banner: making visual space work harder

  • 07

    What to leave out

  • 08

    The quickest profile wins most listeners can make today

Chapters

Episode Timestamps

  1. 00:00Introduction: Why Your LinkedIn Profile Matters
  2. 00:48First Impressions and Search Visibility
  3. 01:51The 80/20 Rule of Profile Optimisation
  4. 02:03What Matters Most Above the Fold
  5. 03:27Choosing the Right Profile Photo
  6. 04:40The Truth About the About Section
  7. 05:57LinkedIn Profile Myths to Ignore
  8. 07:01Banner Best Practices and Visual Branding
  9. 08:45Featured Sections, Services & Newsletters
  10. 09:39How to Structure Your Experience Section
  11. 12:16Why Recommendations Matter More Than Ever
  12. 15:44Recommendations vs Service Reviews
  13. 18:11Do LinkedIn Skills Still Matter?
  14. 19:00Education: What to Include and What to Hide
  15. 20:18Join Our Next Live LinkedIn Q&A

Key Takeaway

A few smart changes in the right places can transform how people read your profile.

Listen or watch the latest episode here: Subscribe on Spotify, Apple Podcasts, or YouTube.

Or sign up to get future episodes at: www.WhoViewedMyProfilePodcast.com